It is a fact that the circular economy is in search of a clear definition. This process will hardly stop at the aspect, albeit crucial, of matter recovery, by restoring a role and function to materials that up until today have been considered waste. Companies are much more complex phenomena than the mere engineering aspect linked to production with incoming flows of raw materials and outgoing end products and waste. Indeed, industrial production has notorious environmental repercussions, considering emergencies linked to climate and pollution, while when it comes to purely “sociological” issues we are still stuck at Adriano Olivetti’s experience. But, more evolved companies, able to reconcile their main activity of producing value with the respect for the environment, ...