Let us begin with your book, regarded as the Bible by those in the know. Will you help us understand where the world’s chemical industry is heading for? Over the last ten years, the chemical industry has gradually shifted its focus from operational efficiency and commodities to real innovation and technological convergence. Sustainable chemistry is progressively bound to become the standard of advanced economies, while the emerging economies will have to follow suit, as they will increasingly have to apply more stringent and global regulations.  The need to make energy use more efficient and to reduce CO2 will entail a considerable cost for the industry, but more importantly a huge business opportunity. In a world ready to live with barely 4,000 grams of CO2 per capit...