Paul Connett is considered the “father” of the Zero Waste Strategy, which regrettably often has become a slogan with no real meaning. We asked him to tell us what the state of the art of such strategy is, what its possible developments are and what the next steps may be. First – he says – we need to target the community, raising people’s awareness on the environmental and economic advantages envisaged by this strategy.   The Zero Waste Strategy is widely accepted by environmentalists but struggles to catch on. Why?  “The key problem is the loss, or rather the absence, of political leadership. The Italian politicians that I meet, for example, always tell me that in Italy there is a cultural problem with the Zero Waste Strategy, because Italians are not positive a...