Renewable Matter # 16 / May-June

Jeans for Rent

by Antonella Ilaria Totaro

Focus Fashion

 

New materials and business models, innovative, sustainable design and constant investments into research and development can rid fashion of its label as the world’s second most-polluting industry. In Europe, some have been trying for years: by recycling, extending lifecycles and through product as a service.

 

Swedish label Filippa K has been one of the leading companies in sustainable, circular fashion since 1993. As its founder, Filippa Knutsson, claims “inspired by my needs, I have created a brand with substance and truth which does not rely on the superficial trends of the fashion industry.” Filippa K’s collections and models focus on lifespan, quality and...

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