Renewable Matter # 12 / September-October

More Recycling on the Web


In Italy, 20 million people buy online. Not only airline tickets and holidays but real objects as well. How to rethink e-commerce packaging to make it more sustainable aiming at rationalization, waste reduction and recyclability. And making the box the first tool to communicate the product it contains. 

 

Following transformations in real time. This is how we can sum up the new Comieco’s initiative on e-commerce started recently to steer this sector, which is experiencing a strong growth, towards a more sustainable approach. Its rapid development is confirmed by data showing that over the past five years, e-commerce turnover has doubled and it is now worth 5% of total retail sales...

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